Master Agency Media Service Expenditure 2009/10
Total spend for the 12-month period was $130,250,336
| Campaign Advertising | $106,504,093 | (81.8%) |
| Functional Advertising | $12,633,318 | (9.7%) |
| Recruitment Advertising | $11,112,925 | (8.5%) |
| TOTAL | $130,250,336 | (100%) |
The expenditure by user type was as follows:
| Departments |
$53,325,355 |
(40.9%) |
| Public Entities |
$70,913,619 |
(54.4%) |
| Statutory Bodies/Others |
$6,011,362 |
(4.6%) |
| TOTAL | $124,302,957 | (100%) |
Note: The MAMS contractor is responsible for providing end of financial year expenditure figures.
The total spend originally reported for 2009/10 was $124,302,957. The contractor advised DPC in August 2011 of their error. The figures published in this report reflect the updated advice.
Download the Master Agency Media Services (MAMS) Expenditure 2009-2010 (PDF 14 kb)
Last updated on Tuesday, 11 October 2011