Marketing Services Panel (MSP)

The Department of Premier & Cabinet (DPC) established the Marketing Services Panel (MSP) of preferred suppliers in June 2005. The MSP has been established under Victorian Government Purchasing Board (VGPB) guidelines to ensure uniformity in purchasing advertising and communications services across the Victorian Government. The MSP streamlines the process for engaging a supplier by avoiding lengthy tender processes for each project.

The MSP is mandatory for all Victorian Government Departments requiring the services of external advertising and communication suppliers. Government agencies/entities can also access the panel but must contact the Category Manager, DTF prior to approaching suppliers.

The panel members have been selected through a highly competitive and rigorous process, and have demonstrated best practice in the provision of advertising and communication services. A range of large medium, small and specialist suppliers have been chosen to provide advertising and communication services to all Victorian Government Departments. Suppliers whose principal business is graphic design, event management, photography or speechwriting may still be contracted outside of the panel.

Further information:

• The Marketing Services Panel Guidelines (PDF 117kb) provide details of the new requirements for contracting advertising and communications services, the thresholds for the MSP and how to access the panel.
• For a full list of suppliers please visit the Victorian Government Purchasing Board Website.
• For other inquiries, or panel access, please email the Category Manager, DTF.

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